Mobile Learning Express

Personal Branding Coursework

2433 STUDENTS ENROLLED

    Personal Branding Coursework

    Personal Branding is identifying your assets, characteristics, strengths, and skills as an individual. Understanding Personal Branding will provide advantages in participant’s personal and professional lives. Branding is a mix of how you present yourself and how others see you. It is important to be aware of how you are viewed.

    With our Personal Branding course, participants will be able to share their vision and passions with others in your company. Utilize this knowledge through Social Media to define and influence how others see you. You are your brand so protect it. Live it.

     

    Defining Yourself

    You are in control of your personal brand if you choose to be. When establishing your brand, it is essential that you define yourself. Remember that perception is reality, so it is essential that you carefully cultivate your image. When you take the time to define yourself and present this definition to the public, your will reap the benefits that come with taking control of your personal branding.

     

    If You Don’t, They Will

    It is easy to underestimate the importance of personal branding and avoid actively participating in your brand. The truth, however, is that branding occurs whether you participate in it or not. If you do not take the time to brand yourself, the market will brand you, and it may not do it favorably. Customers can bring negative attention to a company or individual, and attention can easily escalate to the court of public opinion. For example, the video “United Breaks Guitars” brought negative attention to the United Airlines brand. Without personal branding and active intervention, the damage to the brand name could have been beyond repair. Taking control of personal branding is necessary to manage your public reputation.

     

    Coursework Objectives:

    • Define your image.
    • Control your image.
    • Understand how to sharpen your brand.
    • Use social media appropriately.
    • Manage your brand in a crisis.
    • Develop a professional appearance.
    TAKE THIS COURSE
    • $ 490.00 $ 199.00
    • 28 Days
    • Course Certificate

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